Evaluation of Strawberry Supply Chain Efficiency Level with Data Envelopment Analysis (DEA) Model Approach in Lumbung Stroberi, Pandanrejo Village, Batu City Indonesia Eka Indah Suprapti Ningsih(a*) , Silvana Maulidah(b) , Novi Haryati(c)
a,b,c) Department of Agricultural Social Economics Faculty of Agriculture Universitas Brawijaya
*ekaindahsuprapti[at]gmail.com - noviharyati[at]ub.ac.id
Abstract
Supply chain activities are one of the things considered by business actors. However, there are several problems in supply chain activities that cause the performance of supply chain actors to be inefficient. The purpose of this study is to describe the strawberry supply chain system at Lumbung Stroberi, analyze the efficiency level of the strawberry supply chain at Lumbung Stroberi, and evaluate supplier selection based on the results of supply chain performance efficiency. Respondents of this study were 5 partner farmers
who became suppliers of the Lumbung Stroberi and were interviewed with questionnaires directly. Data analysis was conducted using two methods, namely descriptive analysis and quantitative analysis with the Data Envelopment Analysis (DEA) model approach. The results obtained from this study are that supply chain activities occur from suppliers to Lumbung Stroberi and the level of efficiency of the strawberry supply chain there are 3 efficient suppliers. Therefore, it is necessary to evaluate supplier selection based on the results of supply chain performance efficiency for efficient suppliers that need to be maintained and inefficient suppliers that require improvement.