EDUPRENEURSHIP OF ELEMENTARY SCHOOL TEACHERS IN PROMOTING CREATIVE AND COMPETITIVE LEARNING INNOVATION Desi Aida Mahendra (a), Tia Citra Bayuni (b*), Maha Putra (c), Habibah (d), Siti Jamilah (e), Mia Amelia (f), Lulu Hanagina (g)
Pendidikan Guru Sekolah Dasar, Fakultas Ilmu Pendidikan Dan Tarbiyah, Universitas Pelita Bangsa
Abstract
Primary education plays a crucial role in shaping the quality of human resources from an early age- therefore, teachers are required to deliver innovative, creative, and competitive learning. In response to technological advancements and the demands of 21st-century education, elementary school teachers are no longer merely information providers but also innovators who design adaptive learning strategies aligned with students^ needs. This study employed a descriptive quantitative approach using a survey method involving 54 elementary school teachers. Data were collected through a Likert-scale questionnaire (1-4) and analyzed descriptively using mean scores and percentages. The results indicate that teachers^ perceptions of edupreneurship fall within the ^agree^ to ^strongly agree^ categories, with an average score of 81.34%, covering innovation (82.13%), technology utilization (80.09%), student participation (83.33%), and 21st-century skills (79.81%). Despite its high potential, implementation is still constrained by limited access to technology and insufficient training. The findings suggest that edupreneurship has the potential to transform learning into a more adaptive process in the digital era. Recommendations include digital entrepreneurship training, development of innovative learning media, and collaboration between schools and communities. Overall, edupreneurship contributes positively to innovative learning development, particularly in creativity, media use, and instructional strategies.
Keywords: Edupreneurship, Learning Innovation, Digital Learning.
