THE INFLUENCE OF THE WMK PROGRAM AND ENTREPRENEURSHIP LEARNING ON ENTREPRENEURIAL INTEREST (STUDY ON STUDENTS MAJORING IN MANAGEMENT FEB UNIVERSITY OF RIAU) Jumiati Sasmita
Faculty of Economics and Business, Riau University, Riau, Indonesia
Abstract
This study aims to determine: (1) the effect of WMK program and Entrepreneurship learning on entrepreneurial interest in Students of Management Department FEB Riau University (2) the effect of WMK Program on entrepreneurial interest in Students of Management Department FEB Riau University (3) the effect of entrepreneurship learning on entrepreneurial interest in Students of Management Department FEB Riau University.This study uses a quantitative approach with a survey method on students who have participated in the WMK Program and entrepreneurship learning. The results showed that both the WMK Program and entrepreneurship learning have a positive and significant influence on students^ entrepreneurial interest. The study also identified that practical experience gained through the WMK Program is more effective in shaping entrepreneurial interest than theoretical learning in the classroom. The implication of this study is the need for deeper integration between WMK Program and entrepreneurship curriculum in higher education to maximize the formation of students^ entrepreneurial interest and capacity.
Keywords: Entrepreneurial Interest, WMK Program and Entrepreneurship Learning
Topic: Entrepreneurship and small medium entreprises
