Male and Female Language Features Used by Indonesian Food Vlogger Dina Hanifa (a*) , Anni Holila Pulungan (b), Rahmad Husein (c)
a) State University of Medan, Medan, Indonesia
*dina.hanifa97[at]gmail.com
b) State University of Medan, Medan, Indonesia
c) State University of Medan, Medan, Indonesia
Abstract
The purpose of this study are to investigate the male and female language features used by Food Vloggers ^Ken and Grat^. In this analysis applied Lakoff and Coates theory, 2004 that devided language features male and female language features, male language features namely Minimal Responses/Backchannel, Command and Directives, Swearing and Taboo Language, Compliments, Theme, Question, and Interrupt. Female language features namely Lexical Hedges, Taq Questions, Rising Intonation on Declarative, Empty Adjective, Precise Colour Terms, Intensifiers, Hypercorrect Grammar, Superpolite Forms, Avoidance of Strong Swear Words, and Emphatic Stress. In this study the writers used a qualitative. Analysis of data that has been done from 408 utterances the findings showed that there are 7 male language features And 9 of 10 female language features except Precise Colour Terms with male is dominant question and Female is Minimal Responses/Backchannel dominantly. The male food vlogger used 25 Minimal Responses / Backchannel, 19 Commands and Directives, 3 Swearing and Taboo Language, 3 Compliments, 2 Theme, 64 Questions, and 4 Interrupts in his video. In addition, the male food vlogger used 29 Tag Questions, 15 Rising Intonation on Declarative, 3 Empty Adjective, 12 Intensifiers, 21 Hypercorrect Grammar, 1 Superpolite Forms, and 12 Emphatic Stress Untterances, whereas the female food vlogger used 1 Lexical Hedges, 16 Tag Questions, 9 Rising Intonation on Declarative, 1 Empty Adjective, 8 Intensifiers, 25 Hypercorrect Grammar. In addition, the female used some male language features, such as 60 Minimal Responses/Backchannel, 16 Command and Directives, 2 Swearing and Taboo Language, 2 Compliments, 20 Questions, and 15 Interrupt.
Keywords: Male and Female, Food Vloggers, Gender, Language Features
